CreedRoomz is seeking to tap into the surging African market through the release of its first-ever live casino title in Swahili.
The developer said that the menus and betting layouts of Swahili Roulette will be laid out in Swahili, and live dealers will present the games in the language.
Swahili is the official language of Tanzania and Kenya, which represent two of Africa’s strongest markets. Meanwhile, it is also used as a second language by around 200 million people across Eastern, Central and Southern Africa.
CreedRoomz added that the title will include Aurum mode, a bonus feature that can boost standard payouts by up to x700.
Hayk Tovmasyan, Head of Live Projects at CreedRoomz, said: “True localisation means building experiences that resonate culturally. By pairing native Swahili hosts with our thrilling 700x Aurum mechanic, we’ve built an unmatched acquisition and retention tool for African operators”
Africa on an upward trajectory
iGaming has continued to grow in popularity as mobile coverage extends across Africa.
According to Gaming Compliance International, regulated online gambling revenue rose from $4.4bn to $5.2bn in 2025. However, this represented just 23% of total revenue of $23bn, as $17.8bn in revenue was generated by the black market.
Though a concern regarding the extent of the black market, the figures underline the popularity of online gaming among players on the continent.
Ismail Vali, President of GCI, said in a statement alongside the results: “Millions of consumers already participate in online betting and gaming, creating substantial economic activity and the potential to deliver sustainable local commerce, public revenues, and safer consumer outcomes. The challenge is not creating demand. The challenge is ensuring that demand is captured within the regulated sector.
Last week, Super Group reported that almost half of its record revenue for the second quarter of 2026 came from its African markets.
Revenue across Super Group’s eight African markets rose from $429m to $577m in H1 and from $228m to $310m in Q2, and the company is now planning to launch in Namibia during the latter part of the year to build on this momentum.
